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Posts Tagged ‘Boston Globe’

Spanning the Globe to Bring Companies to NH

Friday, September 16th, 2011

Overall, a good piece in today’s Boston Globe about the Division of Economic Development’s efforts to attract Massachusetts companies interested in expanding or relocating to the Granite State. A couple of points to add clarification – the B-52s are nowhere past their heyday (don’t know how you can really say that of a band with multi-platinum sales, several MTV Video Music Awards and a recent album that hit the Billboard charts at #11 but I digress) and there will be no Powerpoint presentation – it would interfere with the frenetic networking and dancing. If you aren’t moved to dance at the first beat of a B-52s’ song, your feet may be nailed to the floor.

Thanks to the Hampton Beach Casino Ballroom and PSNH for their great partnership on this event – you’re incredible!

Jukebox money not required
N.H. enlists B-52s in its efforts to lure Bay State firms
By Jenn Abelson
Globe Staff  
September 16, 2011

New Hampshire officials are encouraging Massachusetts businesses to roam – as long as it’s north of the border.

A concert by multi-platinum selling artists The B-52s will be the centerpiece of a business recruitment event by the NH Division of Economic Development geared towards attracting Massachusetts companies.

If promises of lower taxes and less regulation aren’t enough, Granite State officials are now trying to lure Massachusetts companies with free tickets to a concert by the B-52s, the long-running band that – in addition to “Roam’’ – is known for quirky and danceable hits such as “Rock Lobster’’ and “Love Shack.’’

The event, billed as “Live Free and Dance,’’ is scheduled for Sept. 30 at the Hampton Beach Casino Ballroom. Ten Massachusetts companies will receive free tickets to the show, a catered meal, and a ceremonial key to the beach. The catch: Prospects need to sit through a dinnertime PowerPoint presentation on why New Hampshire is better.

The invitations tout New Hampshire as a state “whose tax atmosphere and quality of life is as solid as granite.’’ More than 300 of them were sent out last week, and two manufacturing companies from the Merrimack Valley have already expressed interest, according to Mike Bergeron, a business development manager for New Hampshire’s economic development division.

Steve Boucher, the communications and legislative director who organized the event, said he wasn’t concerned about using a band whose heyday was years ago to promote New Hampshire as a place for the future.

“Really, who doesn’t love ‘Love Shack?’ ’’ Boucher said.

As for the B-52s’ members – who couldn’t be reached for comment – it’s unlikely they have strong opinions on which of the two New England states are more fertile territory for growing a business.

“The B-52s probably don’t even know they are part of the event,’’ Boucher said. “They are the way of getting people in the door.’’

And while New Hampshire officials highlighted “Roam’’ in a press release, if someone had dug a little deeper into the band’s discography, they might have come up with these more on-point lines from “Private Idaho,’’ another B-52s song:

“Get out of that state, get out of that state you’re in!

“You better beware.’’

NH’s Business Recruitment Efforts Continue to Attract Attention

Monday, July 11th, 2011

A great Union Leader follow-up to last Friday’s Boston Globe article on New Hampshire’s efforts to attract Massachusetts companies:

Thanks, Boston Globe; NH couldn’t have pitched its business-friendly climate any better
New Hampshire Union Leader

No offense taken.

The Boston Globe’s characterization of a New Hampshire business recruiter as a thief and a poacher didn’t upset anyone on this side of the border and doesn’t take away from a key point of the article: New Hampshire is winning business and jobs from Massachusetts.

State Business Recruiter Michael Bergeron has garnered a lot of recent media attention for his persistence, determination and success in attracting companies to New Hampshire.

“I think they wish they had some of the advantages in Massachusetts that New Hampshire has,” Roy Duddy, interim director of the state’s Division of Economic Development, said Friday. As such, Duddy is business recruiter Michael Bergeron’s boss.

The Globe’s statement that Bergeron “even scraped the New Hampshire state seal off his Ford Fusion” stretched the truth, Duddy said.

Economic Development spokesman Steve Boucher said, “We don’t have the state decal on the recruiters’ cars because when you go out of state, you don’t want to spook the company owners, you don’t want to spook the employees of the company,” he said.

“It’s just a real common sense thing more than anything else,” he said.

Bergeron, in a telephone interview Friday, said he was interviewed by a Globe reporter about two weeks ago and was surprised by the front-page treatment the article received.

“They’re describing New Hampshire being proactive in making sales calls, which I think is a good thing,” he said.

Some Globe readers took the paper to task for its wording.

“The Globe seems intent on characterizing Bergeron as a ‘thief’ while suppressing the real issue of an unfriendly business environment in the Bay State. The politicians here speak from both sides of their mouths….” reader “rjkeefe” commented on the boston.com website.

Duddy said the state would take advantage of the momentary notoriety.

“We have a very small budget to do economic development,” he said. “We do very innovative and ingenious things to get the message out about the New Hampshire advantage, and this is just one of them we are going to use as well.”

Bergeron, enjoying a day off Friday with friends at Maine golf course, said he works with fellow recruiter Cindy Harrington and secretary Bonnie Quaile.

“There’s been a general uptick in interest in New Hampshire, I would say since probably late February,” he said. “Certainly more people are looking than last year.”

As for the state seal issue, Bergeron said, the job of removing it was done professionally before he ever crossed state lines.

“We have client confidentiality, so whatever state we are going into we honor the request for confidentiality,” he said.