DTTD will focus its summer campaign on new markets in New England, including Hartford, Ct., Portland, Maine, Providence, RI and Burlington, Vt, along with its traditional markets including, Boston, New York, Montréal, and Toronto.
The New Hampshire Division of Travel and Tourism Development expects a record-breaking 2018 summer travel season with all-time highs for visitation and visitor spending.
More than three million visitors will spend $1.8 billion this summer, including more than 650,000 visitors over Memorial Day Weekend.
During the M/S Mount Washington’s traditional Shakedown Cruise on May 3, Gov. Chris Sununu joined state tourism officials to announce New Hampshire is projected to host a record 3.4 million visitors who will spend a record $1.8 billion this summer.
“There is no better place to be in the summer than right here in New Hampshire,” he said. “From hiking the White Mountains to cruising around Lake Winnipesaukee or visiting Hampton Beach, there are endless opportunities to explore our beautiful state.”
Marking the unofficial kick-off to New Hampshire’s most popular travel season, Memorial Day Weekend is expected to draw 650,000 out-of-state travelers and generate more than $120 million in spending from Friday, May 25, through Monday, May 28.
“Travelers spend billions of dollars each year in New Hampshire, at our restaurants, our tax-free retail destinations and our tremendous hotels, inns and bed and breakfasts,” said Taylor Caswell, commissioner of the New Hampshire Department of Business and Economic Affairs. “I’m pleased to share that the Division of Travel and Tourism Development is expecting another record-breaking summer season.”
During the kickoff event, DTTD unveiled its Live Free summer marketing campaign, which calls out the variety of activities available within close proximity, embracing the diverse backdrops and experiences that separate New Hampshire from its competitive set.
Tags: summer, summer forecast, Travel and Tourism, travel projections