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Posts Tagged ‘University System of NH’

SWP to Host Web Site Launch Party

Wednesday, September 15th, 2010

New Hampshire’s Super Secret Project will help Stay Work Play, Inc. kick off their website launch party and college tour, sponsored by Citizens Bank.  The event, which is free to the public, will be held at Boynton’s Taproom in Manchester on Thursday, October 7, 2010. 

The kickoff event will feature a live performance of the New Hampshire-themed music video “Granite State of Mind” by the Super Secret Project. Invited dignitaries include Governor John Lynch and Manchester Mayor Ted Gatsas. In addition, there will be ample networking opportunities with young professionals and leaders from across the state.

stay-work-play-logo“We believe that a bank should contribute to the growth and vibrancy of its communities, said Cathleen A. Schmidt, president of Citizens Bank.  “We are excited to partner with Stay Work Play to help encourage more college students to stay, work and play in New Hampshire after graduation.  The Stay Work Play website features all of the opportunities that the granite state has to offer to the young workforce today and serves as a reliable networking portal.”

super-secret-projectPlanned for the fall and winter, the college campus tour will bring entertainment to a few New Hampshire college campuses to engage students and encourage them to use the Stay Work Play web site at www.stayworkplay.org and organization as a resource for launching a career in New Hampshire.  Stay Work Play is rapidly building a following on Facebook and Twitter and traffic has been building steadily since the beta launch of the site over the summer. The Stay Work Play website includes hundreds of links to other websites, as well as information, photos, and content that is divided into sections that relate to staying, working, and playing in New Hampshire. Special features include linkages to all of the young professionals networks across the state, to Facebook and Twitter feeds, a living index, and resources regarding jobs in the state, housing, events, and activities.
“As an organization, we have some great momentum right now and really look forward to the launch party, college road trip, and gaining more feedback so we can make the Stay Work Play website and other outreach efforts as effective and meaningful as possible,” said Chris Williams, co-chair of the Stay Work Play Board and President of the Greater Nashua Chamber of Commerce. 

Stay Work Play is a non-profit organization established in 2009 to build off the work of the 55% Initiative, an effort originally launched by the University System of New Hampshire to help encourage more college students to stay work and play in the state after graduation.  The effort gained additional support through the work of the Governor’s Task Force on Young Worker Recruitment and Retention, which recommended the creation of an independent organization to lead an effort to serve younger workers in the state and create a web portal that could serve their informational and networking needs.

Over the next several months, the organization plans to add in a customized events calendar, enhance the job search component, launch a video contest, and assist with an event that will recognize companies and individuals who excel at addressing the needs of younger workers in New Hampshire. 
Stay Work Play was incorporated in 2009 by the heads of the University System of NH, the Business and Industry Association of NH, the NH High Tech Council, the NH College and University Council, and the NH Department of Resources and Economic Development (DRED).  Its charter partners, Fidelity Investments, Delta Dental, Comcast, SilverTech, and DRED provided initial support to develop the site, and the organization is now supported through sponsors of the website.  More information on the organization and on sponsorship opportunities can be found on the website, www.stayworkplay.org. For details on the event, http://stayworkplay.eventbrite.com, or contact Executive Director, Kate Luczko, kate@stayworkplay.org, (603) 860-2245.

A Great Opportunity to “Stay, Work & Play”

Thursday, September 3rd, 2009

Now more than ever, states are working diligently to keep their best and brightest talent right at home. Thankfully, in New Hampshire, there is a new initiative that has made youth retention top priority.

With that in mind, we have some great news to share as the temporary Stay Work Play web site is now live at www.stayworkplay.org.  Our good friend Matt Cookson at the University System of New Hampshire has been a tremendous leader on this project and is currently seeking to feature content on the planned permanent site that includes stories, images and video of individual’s stories.  This is the ongoing effort that is building on the 55% Initiative and encouraging more young workers to look carefully at NH as a place to stay, work, and play.   The temporary site was designed to hold background information on the SWP organization as it works toward building the larger site and launching it later this year.   

stay-work-playDesigned as a destination site for the 20-30 year old market, this website will include robust content around the three major themes, links to employment tools and opportunities, and social marketing tools and services. The group wants to include as much original content in this site as possible.  As a result, they are soliciting content suggestions through their Facebook group called “Stay Work Play NH”.  They are encouraging people to post on this group page brief testimonials about why they chose to settle in NH and what they like best about the state, photos of them in one of their favorite NH places or doing one of their favorite activities in the state, and links to videos posted on You Tube that showcase something special about NH.  Please consider joining the group, posting content, and sharing this with others.  Content and linkages can also be sent directly to Matt Cookson at matt.cookson@usnh.edu. Great job Matt and company!

A Great Day for Sociability

Tuesday, June 16th, 2009

About four months ago, I was invited to poke my head in a meeting which would ultimately change the way that our Division conducts its business outreach.

allen-and-laniAt the meeting, I was introduced to Allen and Lani Voivod, a young couple with a Lakes Region-based social marketing firm called Epiphanies, Inc. (www.epiphaniesinc.com) I was intrigued by their thought process and their passion for the power of social media in bringing people together. They seemed to be the type of entrepreneurial, forwarding thinking people who could infuse some new energy into our marketing efforts.

In a lot of ways, the first couple of meetings with Allen and Lani reminded me of the X-Men movie where the mutant students are gathered at the Xavier Institute for Higher Learning. They were superheroes of the highest power, with the ability to throw out creative thoughts and not to dismiss any concept, no matter how impossible it sounded. They would not be constrained by red tape or logistical hardships, nor would they accept the premise that positive action couldn’t be achieved. They wouldn’t let “the man” get them down. Clearly, I had found a pair of kindred spirits.

Fast forward to the present – we now have a fully operational blog, a Twitter account and a presence on Facebook. We also celebrated the success of the First Annual Social Media Business Summit, a standing room only event that took place at Public Service of New Hampshire (www.psnh.com) yesterday.


It was entirely fitting that the first summit was held at a facility called “Energy Park” because the atmosphere in the room was nothing short of electric. Ideas were generated, information was shared and all attendees left the event ready to incorporate social media into their companies’ communications strategies.

I’d like to thank Allen and Lani for their hard work as well as moderator Mo Bresee (www.mobresee.com) and logistical expert Leslie Sturgeon (www.wiwnh.com) for crafting a fabulous day. Thanks also to Public Service of New Hampshire (especially Pat McDermott and Nancy Rheinhardt) for their generous sponsorship and to the “Stay, Work and Play” initiative (especially Matt Cookson from the University System of NH -(http://www.usnh.edu/initiatives/55_swpincentive.shtml) for their partnership.

If you haven’t do so already, please further our social media efforts by signing up for our blog as well as our Twitter and Facebook accounts. Information is POWER.

– Steve Boucher, Communications & Legislative Director