An international company with its US headquarters located in New Hampshire celebrated its new 7,600-square-foot manufacturing facility yesterday (4/17).
German-based Madeira, an embroidery thread manufacturing company marking its 100th anniversary this year, is bringing winding operations to Laconia, the headquarters of Medeira USA for 35 years.
“As we have grown over the past three and a half decades, so have the industry and our customers,” said Shirley Clark, president of Madeira USA. “The need to deliver thread quickly and expediently is necessary to help the large contract embroidery companies maintain their constant workflow. Our ability to provide them with our hottest commodity – black and white 100 percent polyester embroidery thread – will keep production purring and improve our ability to support our high volume customers.”
Will Arvelo, director of the New Hampshire Division of Economic Development, which worked with the company on its expansion plans, said New Hampshire is a strategic location for Madeira USA to be responsive to its key domestic and global markets. He added that the company is “literally, and figuratively, a strong thread in the fabric of the Lakes Region business community.”
The new facility, according to manufacturing operations manager Roy Wirth, houses a 20-head winding machine, a shrink wrapper and laser writer.
“I suspect that our ability to turn out thousands of black and white, 5,500-yard thread cones will have a very positive affect on those customers who have come to expect quick and quality service from Madeira USA,” he said.
