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Archive for January, 2020

Nation’s First State-level Trade Council Reaffirms Export Relations, Growth in Global Markets for New Hampshire Businesses

Thursday, January 23rd, 2020

The Jan. 22, 2020 executive order by Gov. Chris Sununu establishing the nation’s first state-level trade council widens New Hampshire’s trade doors for businesses, manufacturers, tourism and more.

Following U.S. Senate ratification of the United States-Mexico-Canada Agreement, the new trade council will leverage growth and opportunity with industry leaders experienced in North American trade. It will also serve as a clearinghouse of information for state businesses, a forum focused on accessing and understanding USMCA provision details, develop resources and training for companies exploring or expanding into markets in Canada and Mexico, and help facilitate investments by companies in those countries in the New Hampshire economy.

“The new trade council will allow us to quickly help New Hampshire exporters take full advantage of the new agreement and navigate the new rules,” said Taylor Caswell, commissioner of the Department Business and Economic Affairs, and chairman of the new state trade council.  “New Hampshire has grown its export value by over $1 billion over the past four years, and we expect 2019 to be another record setting year. 

“The trade council,” Caswell continued, “will bring together industries, state, provincial, and federal resources in all three countries, academia, and will reaffirm our strong trade relationships with Canada and Mexico.”

The three countries historically have been New Hampshire’s top trading partners. As of November 2019, trade with Canada is up 30 percent over 2018, while it has dipped with Mexico by 3.4 percent. The top commodities exported to both countries include aircraft and spacecraft parts, industrial and electric machinery, and medical and surgical optics, which are key economic drivers of the state’s economy.

“New Hampshire companies are more competitive than ever in the global marketplace and it is vital that we take full advantage of the new USCMA environment,” Caswell said. “International trade helps our companies diversify their customer base and create jobs, and provides new opportunities for research and partnerships in life sciences, education exchanges, and so much more in terms of economic development all over the state.”

Alberto Fierro Garza, the Consulate General of Mexico in Boston, said his agency is “very much looking forward to being part of the USMCA Trade Council in New Hampshire. It is a pioneer initiative in the field and will certainly promote closer ties and enhance trade opportunities between New Hampshire, Canada and Mexico.”

Harnois Appointed as Director of NH’s Division of Travel and Tourism Development

Tuesday, January 14th, 2020

Tourism industry leader Lori Harnois was confirmed by the Executive Council Jan. 8 as the first state tourism director appointed by the Department of Business and Economic Affairs, and will begin Jan. 31.

Lori Harnois

For the past five years, Harnois served as executive director of Discover New England, a six-state collaborative international travel and tourism marketing organization based in Portsmouth. She has deep knowledge of New Hampshire’s tourism industry having previously served at the former Department of Resource and Economic Development.

“We are pleased to have Lori in this role as she brings tremendous knowledge, experience, and a forward-thinking approach,” said Gov. Chris Sununu. “Tourism is critically important in New Hampshire as our second-largest revenue generator and Lori’s skillset, strategic vision, and expertise make her an easy choice for this critical state position.”

Under the New Hampshire Department of Business and Economic Affairs (BEA), the tourism director role includes the execution of the state’s Tourist to Talent talent attraction plan. Under this strategy, Harnois will develop associated strategies to support business and workforce recruitment, using marketing and branding created for tourism to drive workforce development and strengthen New Hampshire’s growing economy

“Lori has more than 20 years of leadership promoting New Hampshire and New England as domestic and international tourism destinations, making her uniquely qualified to assume the role of state tourism director,” said BEA Commissioner Taylor Caswell. “With keen marketing insights from the entire region, Lori will allow New Hampshire to refine its marketing, stand apart in the region and draw more visitors as we continue to reinforce that the Granite State is the premier destination in the northeast for living, working and playing.”

During her tenure at Discover New England, Harnois developed and executed a strategic direction for the promotion and marketing of New England, which resulted in a 22 percent increase in international visitation and a 41 percent increase in international visitor spending. Harnois also oversaw a full rebranding of Discover New England, while presiding over the region’s largest travel trade conference.

“New Hampshire is a unique and special place, I’m excited to have the opportunity to work for the division again,” Harnois said. “I look forward to sharing my passion for New Hampshire and applying my two decades of experience to attract people to the Granite State both from a tourism and an economic development perspective.”

Amy Bassett, deputy director of DTTD, has served as acting director since April 2019.