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Posts Tagged ‘Best Buy’

Tweets and Touchdowns Rule the Evening

Monday, July 27th, 2009

From exhortations to score a touchdown to birthday wishes for a six-year-old, Manchester Wolves fans and occupants of the “No Bull” cheering section were tweeting away at Friday night’s “No Bull Football Jam” at The Acting Loft Field at the Verizon Wireless Arena.

no-bull-football-jam-0151The “No Bull Football Jam” represented the first time in North American sporting history that professional sports fans could not only enjoy football action but then share their experience with the rest of the world via Twitter. At two locations strategically located in the Verizon Wireless Arena concourse, Best Buy set up two laptop computers for the express purpose of allowing fans to tweet throughout the game.

no-bull-football-jam-011The purpose of the “No Bull Football Jam” was to find a new and creative way to introduce social networking tools to New Hampshire residents. Businesses and economic development officials were invited to take part in the event by registering to sit in the “No Bull” section of the arena – the “No Bull” moniker of course refers to the title of this blog.

Special thanks to Manchester Wolves General Manager Stephanie Bike (www.manchesterwolves.com) for her partnership and assistance in planning the event as well as to Alan Voivod, co-owner of social media gurus Epiphanies, Inc. (www.epiphaniesinc.com), for providing expert advice to any fans interested in learning more about social networking. Kudos as well to Best Buy (www.bestbuy.com) for generously donating staff and computers to make the evening a success.  And yes, before I forget, thanks to my super intern Sarah Feugill of New England College for helping to pass out 500 “No Bull Football Jam” promotional pieces as folks made their way through the turnstiles.

It was quite a scene to see an 80-year-old man learning how to send a tweet just ten minutes after a group of teenagers sent a flurry of messages into cyberspace. Social networking is interactive, engaging and, on this occasion, worthy of a touchdown dance.

P.S. Best wishes to the Manchester Wolves as they take to the road for the first round of the af2 playoffs – go Wolves!

– Steve Boucher, Communications & Legislative Director

Wolves Fans “Atwitter” About Social Networking Promotion – Special Offer for “No Bull” Fans

Tuesday, July 14th, 2009

From touchdowns to Tweets…..social networking will be on full display during the Manchester Wolves/W-B/Scranton Pioneers game on Friday, July 24th at The Acting Loft Field at the Verizon Wireless Arena. For the first time in North American professional sports history, computer terminals will be set up in a major sports arena’s concourse where fans can “tweet” about their experiences at the game.

4c9d1190“This is an incredible coup for the State of New Hampshire,” said New Hampshire Division of Economic Development Communications & Legislative Director Steve Boucher, one of the organizers of the promotion. “With social media becoming such an incredible phenomenon, especially with the business community, this is a great way to get the Granite State excited about Twitter, Facebook and other new communications vehicles.”

Developed by the New Hampshire Division of Economic Development’s Business Resource Center, the Manchester Wolves and Gilford-based social marketing firm Epiphanies, Inc., the “No Bull Football Jam” will feature creative uses of technology, great football action and personalized assistance in learning more about social media. The “No Bull” moniker refers to the Division of Economic Development’s “No Bull Business Blog” accessible via the www.nheconomy.com Web site.

4c9d3612“We’re really happy to be able to offer something new and fun for our fans – now, not only are they able to cheer every play, they’re also able to share their perspective with football fans worldwide,” said Manchester Wolves General Manager Stephanie Bike.

At specified locations throughout the VWA concourse, computer stations will set up by event sponsor Best Buy to allow fans access to a special Twitter account established specifically for the Wolves/Pioneers game.

epiphanies_logo“The power of social networking is gaining more and more prominence not only nationally, but globally,” said Epiphanies, Inc. Co-Owner Allen Voivod. “Learning the new ways of sharing information is becoming a necessity for all of us and we’re thrilled to be part of this groundbreaking event with our great partners from the State, the Wolves and Best Buy.”

To purchase tickets for the “No Bull Football Jam,” call the Manchester Wolves at 627-9653. In addition to the “No Bull Business Blog,” you can also follow the Division of Economic on Twitter at http://twitter.com/Nobullblog or become a fan of the Division of Economic Development on Facebook at www.nheconomy.com/facebook

SPECIAL ANNOUNCEMENT – Thanks to the generosity of our friends at the Manchester Wolves, the first 25 “No Bull” readers to email me at sboucher@dred.state.nh.us will be able to score a free pair of tickets to join us in the “No Bull” section at The Acting Loft Field at the Verizon Wireless Arena for next Friday evening’s “No Bull Football Jam.” See you at the game!!